{"id":251,"date":"2013-12-14T11:46:25","date_gmt":"2013-12-14T02:46:25","guid":{"rendered":"http:\/\/www.finchproservices.com\/?p=251"},"modified":"2016-01-07T16:08:44","modified_gmt":"2016-01-07T07:08:44","slug":"finding-and-getting-freelance-work","status":"publish","type":"post","link":"https:\/\/n8finch2024.local\/finding-and-getting-freelance-work\/","title":{"rendered":"Finding (and Getting) Freelance Work"},"content":{"rendered":"
“There’s nothing quite like asking someone to pay you for something you’re not quite sure you can do.” -Me.<\/p><\/blockquote>\n
One of the most
!important<\/code> and delicate times for a business is the validation<\/strong> phase: do people want to and will they give you money<\/em>? You’ve built your product, or practiced your elevator pitch just so<\/em>, and you’ve even made a business card that you can hand out to people.<\/p>\n
Nice<\/em><\/strong><\/p>\n
I’ve done that too. And I still do. It’s probably one of the best things that you can do in order to form your new identity. You are no longer sitting on the sidelines; you’re getting into the game (albeit with frequent breaks, because you’re winded and maybe not in the best shape yet. At least you didn’t injure yourself yet!).<\/p>\n
<\/p>\n
The business cards, the elevator pitch, the three page website (landing, about and contact pages) are meant to do one thing: establish your new identity as a freelancer<\/strong>. And that’s what you want, right? You want:<\/p>\n
\n
- people to call you when they need X.<\/li>\n
- folks to ask (and pay for) your opinion on Y.<\/li>\n
- your family and friends to take you seriously when you say, “I’m a Z”.<\/li>\n<\/ul>\n
And this is all good and well…<\/p>\n
The Identity Crisis<\/h2>\n
However, behind the fresh smell of business cards, the pat on the back for your DYI website, and excited jitters of your first meeting with a client, there’s a deeper shift going on.<\/p>\n
It’s a shifting of your identity. Who you are as a person is changing. If this is a “side gig” for you, now you say, “…oh, and I also do XYZ on the side…” While the new tag-lines and suffixes to your self-introduction may sound convincing, it probably feels more like you’re still trying to talk yourself into what you’ve committed to do:<\/p>\n
\n
- I think I can, I think I can…<\/li>\n
- Is this really me? This isn’t really me… is it?<\/li>\n
- Who is crazy enough to believe me? I don’t even have a customer\/client yet!<\/li>\n<\/ul>\n
The crazy thing is, you actually start to believe yourself<\/em>! And then, you land your first client.<\/p>\n
Done<\/em><\/strong>.<\/p>\n
I can tell you, the first time I started bidding on jobs in Elance<\/a> and WP Jobs<\/a>, I was sweating buckets! Could I really deliver on what I was talking about?<\/p>\n
My first client was great, and I spent a lot of time emailing and talking through the project that we were going to do before there was any money on the table. I set up their website for a very low rate (already underpricing myself; classic rookie move!), and made sure they were satisfied and sent a feedback form.<\/p>\n
I didn’t get any feedback, but thankfully, they’ve returned for a second session.<\/p>\n
Two points of validation:<\/p>\n
\n
- They were willing to pay once.<\/li>\n
- They enjoyed my final product and services so much they’re back for more.<\/li>\n<\/ol>\n
And that<\/em><\/strong> is when you know you can get the next client… and the next one… and the next…<\/p>\n
\nEstimated hours spent acquiring first three clients:<\/em> 9<\/em><\/strong>.<\/p>\n
Value of the validation of my products and services:<\/em> Priceless<\/em><\/strong><\/p>\n
Bonus<\/h2>\n
This is my first post that I’ve written entirely<\/em><\/strong> with Markdown. What is Markdown<\/em>, you say? It’s the easiest language you’ll ever learn.<\/p>\n